Definition
Most AI value depends on people working differently: trusting an agent's draft, handling exceptions instead of routine cases, or changing roles entirely. Change management plans for that shift with communication, training, involvement of the people affected, new measures and reinforcement.
Established methods such as Prosci's ADKAR model (Awareness, Desire, Knowledge, Ability, Reinforcement) are widely used. A whole layer of the AI implementation market specialises in training and change management, because technically sound projects regularly stall on adoption.